side view of a multi story blueprint showing stairways

BIMx – the ultimate BIM project presenter app

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Description

BIMx – the ultimate BIM project presenter app – is the greatly enhanced sequel to the original BIMx, the “Mobile Product of the Year, 2012” at the Construction Computing Awards. It features the “BIMx Hyper-model”, a unique technology for integrated 2D and 3D building project navigation.

side view of a multi story blueprint showing stairways

Quick, clean, and efficient. An iPad wielding architects best friend – BIMx. The BIM project presenter app.

BIMx Hyper-models offer extremely smooth handling and outstanding performance even for projects with complex 3D building models and excessive 2D documentation.

If you are an architect using ArchiCAD, BIMx is the perfect tool for you to present and/or share your designs with clients and contractors. In addition to making the whole workflow virtually hassle-free, BIMx will save you considerable money and the misery that comes with printing plans. You can unlock the BIMx Docs functionality for one project for less than the price of printing five standard documentation sheets and for unlimited number of projects for less than the printing cost of one complete documentation set. If you are not an architect but have a building project you need to follow, simply ask your architect to share with you the BIMx Hyper-model of the project to your iPhone/iPad.
Features include:

• BIMx Hyper-model*3D app display screen 568x568
• Fly & Walk mode
• Gravity & Egress recognition
• Hyperlinked 2D & 3D
• Smooth 2D-3D transition*
• Real-time 3D cutaway
• Trace 2D drawings on 3D*
• Photo-realistic mode
• Stereo 3D mode
• Left & right-handed joystick
• Finger controls (zoom, pan, rotate)
• On-screen navigation map
• Adjustable navigation speed

Are You Building Links Or Building A Business?

I’m not a Google hater. I don’t believe that they are out to get SEOs or ruin businesses. But I do think there is a problem happening around links at the moment that they aren’t exactly sure how to deal with — and the result is unwarranted penalties, miscommunication, and increased frustration from search marketers and marketers in general.So what can we do? The short answer is to focus on the business. For our clients, we are creating content intended to drive qualified traffic and leads, along with content intended to drive shares. We are helping clients build up their social presence and making sure they are participating in communities where their target audience is.We are monitoring press mentions, helping them with third-party posts aka guest posts, and identifying locations where a link will add real business value. None of what we are doing is building links for the sake of building links.Now for the longer answer…

Location-Based Mobile Marketing is Where It’s At for Consumers

Use of a geolocation feature is more than a nice-to-have option on a smartphone or tablet — its use has become a routine part of a consumer’s daily life. With U.S. smartphone penetration at 74% and rising, this represents a significant market share of the U.S. buying population.
Geo-Location Tied To Consumer Behavior

What’s especially interesting to marketers is that, aside from seeking directions to specific place, geolocation-enabled activities are most often directly related to consumer-related behavior. Whether it’s looking for a good place to grab a drink or researching a specific product in a retail store, customers have come to rely on their mobile devices as vital sources of information upon which they make an increasing number of decisions about how to spend their time and money.

Trend reports also show an interesting tipping point, consumers are now more likely to “check out” information that’s related to their current location rather than share or “check in” with their current status.
Checking Out Info, Rather Than Checking In

This means that there is a decrease in activity for check-in services such as Foursquare and social hubs like Facebook and an increase in consumers’ preference for marketers to nudge or push relevant, personalized content to their devices in real time. (That’s why Foursquare’s latest iOS version relies more on push alerts.) Alert-based ads and product information fit this appetite for content well and provide genuine value to consumers.

In fact, a nifty infographic provided by MDG Advertising shows that a whopping 72% of consumers say they will respond to calls-to-action in marketing messages they receive within sight of the retailer. With only 23% of retail marketers using some type of geotargeted data in their mobile marketing, there is a huge opportunity to give customers what they want when they want it.

Who couldn't use some Mobile freebies?  Be the hero in your office when you show your co-workers some great free apps.

Be the Office Hero with 15 Free Apps from the AppExchange – Salesforce Blog

Who couldn't use some Mobile freebies?  Be the hero in your office when you show your co-workers some great free apps.

Who couldn’t use some Mobile freebies? Be the hero in your office when you show your co-workers some great free apps.

Free stuff is pretty great, and free stuff that makes you look brilliant and amazing is the best. The AppExchange is a great source for free and amazing with more than 800 free apps that can help your entire organization be more productive.

If you’re just getting started with the AppExchange, you’ll probably want to check out a few of our Salesforce Labs apps. These apps are unmanaged packages available on the AppExchange designed to be completely customizable, easy to install, and super useful.

Salesforce CRM Dashboards: A set of pre-built example dashboards that will give you a great place to start building your own.
Salesforce Adoption Dashboards: Provide visibility into how well your organization is… well, adopting!
Action Plans: Creates reusable task templates for Accounts, Opportunities, Contacts, or Leads which is very useful for productivity’s sake.
MyCharts: Gives you a simple interface for creating charts that can be easily modified and shared with others, including inside the Salesforce1 Mobile App.
Chatter Terms of Use: lets you make sure that every user actively agrees to comply with your terms of use.
Free apps are good for more than dashboards and charts. They’re also perfect for planning, staying organized, saving tons of time, and even inspiring your team every day.

Retailers are under threat by the internet.

Retail Under threat from the internet

The Internet has changed everything — especially when it comes to shopping for consumer electronics such as TVs. The Internet now is the place where most consumers start their shopping, by checking specifications, reading reviews and comparing prices.

“No matter what I want to buy, I go to the Internet first — get an idea what the product is, what the price is,” said Syed Akhter, professor of marketing at Marquette University. “And as online retailers have figured out, once I go to their place, they make it so attractive for me in terms of price, in terms of assortment, in terms of varieties, that I say, ‘OK fine, I’ll buy it from you.’ That is what is happening.”

In other cases, consumers might first search the Internet, go to a retail store to see a product in person and then hunt online for a lower price — a practice called “showrooming.”

Unless a bricks-and-mortar appliance and electronics business has something special to offer the consumer, it will lose out to competitors, industry analysts say. That’s what happened to American TV, Akhter said.  American TV was undone by the Internet – Apps prevent that

Retailers are under threat by the internet.

Big Box or small time, the Internet has changed everything. Business must get mobile apps to survive.

“They didn’t have what we call in marketing a compelling value proposition,” he said. “That means I did not have any reason to go to their store. They were not…READ MORE
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